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Invest in the New Web

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Issue Round Spring 2020

Nornir invites you to an open share subscription (pre series A) in order to strengthen the venture and launch our latest products. This share issue will increase the share capital by NOK 5 000 000 (EUR 500 000) with a minimum investment of NOK 50 000 (EUR 5 000). The investment will be done in the parent company Nornir Holding where all shareholders are seated.

How to invest?

To join the investment round please fill out the contact form with your target amount and we will get back to you with the subscription form.

If you have any questions, want to meet the team or need access to additional information, please use the contact form to get in touch for an uncommitted talk.

Closing date for investment: 01 June 17:00

Seal of Excellence

WHY Invest in Nornir?

If you like to invest in a deep tech start-up with proven technology, great team and potential to become the next “Google”, then this is your opportunity!

Nornir has invented a new method in communication, where intelligent machines and smart objects can start using the web to organize how data can be shared globally. The game changing invention has been awarded with the Seal of Excellence from the EU Horizon 2020 program, TWICE!

The Seal of Excellence is an exceptional quality label granted to project proposals submitted to the EU. It is awarded after evaluation by independent experts with a highly competitive and meticulous evaluation process. The Seal of Excellence serves as a guarantee for investors in finding high standard project proposals with notable growth potential.

Logo Co-funded by the European Union

About the Investment Round

The objective of the share issue is to increase the working capital. Some of the funds will be used to register patents and trademarks prior to launch, some to build distribution and reseller channels, while most funds will be used to launch our main product Synx. More information on use of funds can be found in our product launch plan.

Return of Investment

Looking at similar successful tech companies acquired in recent years, you’ll see that even before revenue a billion-dollar valuation can be achieved.

On acquisition, your return of investment may vary from 10 to 1 000 times the investment! Even in the worst-case scenario, meaning we end up as a conventional local IT company, the return on investment can still be satisfactory. Nornir’s cutting-edge technology is attractive to many big players like Google, Cisco, IBM, Microsoft and SAP to name a few.

Another return aspect is multiple exit opportunities. The technology behind Synx can be used to create solutions in many industries and thereby may end up as several spin offs and multiple returns on investment.

Regardless of acquisition or the multiple exit opportunities, our main focus is to establish good operational units and make the company grow by selling online domains and services around our invention. We will identify new revenue streams and create new businesses while the company moves forward. If the General Assembly decides not to sell, and votes in favor of building and the spinoffs on our own, long term investors will benefit from aggressive dividend payment and potential IPO.

Share Issue Details

  
Company name (Org.ID)Nornir Holding (994 612 875)
Amount of new share in this offering5 000 000
Minimum subscription€ 50 000
Share issue price€ 1,- per share
Pre-money valuation€ 12 000 000
Subscription period01 – 15 July 2020
"I've invested in Nornir with the goal of revolutionizing the internet; for IoT and AI applications in particular."
Gaetan Japy
Gaetan Japy
Angel Investor

About Nornir

Nornir is one of the most innovative start-ups in Norway with access to a full stack technology ecosystem that has been researched and developed in-house over several years.

The company is located in Oslo (founded in Steinkjer) and is part of the incubator Kjeller Innovation, and the knowledge and innovation centre Igloo Innovation. Nornir has a highly skilled senior level teamThrough an independent freelance network, Nornir has access to over 200 senior tech developers, making recruitment achievable for further growth.
This makes recruitment achievable for further growth.

Our company specializes in developing tools for developers that want to create state-of-the-art artificial intelligence and IoT services. All source codes and intangible assets belong to Nornir and the company’s end-2-end solutions are not dependent on third party suppliers.

How We're Organized

Nornir is organized with an investment company named Nornir Holding at the top. Nornir Holding owns 100% of Nornir Engineering and Synx.

The holding company has over 100 shareholders, and the number is growing every year. We are very proud of how our angel investors have been supportive and patient over time. A total of NOK 40 000 000 (EUR 4 000 000) has been invested since the project started 10 years ago. In 2020 we are registering Nornir Holding to VPS (Verdipapirsentralen), the Norwegian share registrar system, as the first step to an IPO.

Company Structure

nornir Company Structure

The Synx company will focus on the online market with horizontal revenue streams while the engineering company will focus on the vertical B2B market selling private AI networks and IoT infrastructure as a service.

Never Heard of Nornir Before?

Since most of the deep tech brands are unknown and do not receive public attention, it can be difficult to find your own deep tech startup to invest in. If you look at the list made by Computerworld of the biggest technology acquisitions in 2019 not many of the brands listed are known to the common public. However, we do exist and most of the big players in the IT industry purchase innovative companies like Nornir to remain in the front line of development.

“Once in a while an investor comes across a project that has the potential to be a game changer. Synx Real Time Web can redefine how machine-data is transported and monetized.”
Arne P Blix
Arne Peder Blix​
Angel Investor

Benefits Of Nornir's Technology

Cross domain (Silo) Communication

Cross Domain (Silo) Communication

Enables IoT on the Web

No API or Database

No API or Database

Integration cost reduced by 95%

Serverless Architecture

Energy consumption reduced by 90%

End 2 End Security

End 2 End Security

GDPR on consumer products

Language Independent

Language Independent

Maintenance cost reduced by 95%

Event Driven Network

Event Driven Network

1000 times faster

Our Partners

Logo Co-funded by the European Union
Inspiralia logo
Forskningsradet logo
Dubai International Airport logo
Startup Campus logo
Innovasjon Norge logo

Technology Corner

We believe…

…that the future IoT architecture is the web itself. That Ted Nelson’s hyperlink concept is still the best way to address content specifications in a decentralized system. And that Sir Tim Berners Lee’s methodology to interconnect all devices, objects and artifacts by using a common language for machines that humans can understand is the way to go. We believe in the World Wide Web.

But we also believe that the web is still in the beginner stage. The web today consists of structured information that we humans can understand. It also consists of information that allows us to structure communication with machines. The problem is that machines are so much better than us in communication and so much faster in handling messages.

Another important element is that machines do not care about pictures, status and emotional life. While we humans search for a new cake recipe – billions of machines are idly waiting for something to do. They are bored. If we want to live among machines, we need to give them identity, personality and meaning to participate. The Semantic Web is created for us humans to define the nature of our machines. It is a language that can define the machines’ DNA. The only thing missing is the soul. An engine that brings them to life.

“The internet lacks a general and platform independent system for unique identification of single components/units connected to the net. It also lacks a system which easily allows these components to locate each other, interact and share data in real time. Synx is such a system.”
Håvard Molland
PhD Håvard Molland
Cryptography & Security Expert

The Current Web Needs An Upgrade

Machines do not care about historical data (information). They care only about real-time data that tells them what to do. This is why we created the Real Time Web.

Today, intercommunication is conducted via web servers, middleware and the centralization of data. All communication is done against structured data using some form for programming language (API). The data is then persisted (stored), mostly to satisfy humans since they’re so slow reading messages. Also data and information is not separated in the network. For humans, information is the value added resource. While for machines, data is their value added resource. When data has been consumed or trashed in the network, it becomes waste (garbage) to the machines. Machines do not care about information (historical data) the same way humans do. Ideally, a machine network is without any database.

The web today is built around data centres and cloud hubs, making it difficult to establish a good relationship with machines. Instead of sharing the data with the rest of the collective network, the data goes to waste (being stored) in the databases. There are billions of waste depots around the world. Most of them are hiding behind domain names originally designed to share data across the web. In addition, some of these depots (cloud and platform systems with API interfaces) are using architectural principles that suppress them to scale and they become globally unaccessible entities.

World Wide Web

A network designed for humans where information like text, pictures and videos are shared using links when a person requests it.

Real Time Web

A network designed for machines where data from smart objects are shared using links when something happens.

Living Among Machines

The future human-machine society consists not only of humanoids living among us, but also of small sensors integrated in products, equipment or “clothing”. Thousands of small sensors represent the “body” of the machines and the machine’s brain is the web where services are linked together to provide the generic “personality” that can be shared among humans in various contexts.

Our Real Time Web network expands human senses to the extreme. Sight, smell, hearing, taste and touch; these are all equivalent to the machine’s senses which includes infrared cameras, smoke detectors, microphones, moisture and vibration sensors among many.

A machine’s brain and intelligence is based on how domains are linked together online. The sensors are its body. We have always had a notion to create machines into robots that resemble ourselves. We call them humanoids. But there are a few more years before we see these robots on the shelves.

Small sensors without arms and legs give us a softer introduction to the robotic age and seamlessly integrate with physical products like furniture, textiles, streetlights and cars. There will be a free flow of data between sensors from different networks globally. These data are processed by AI (Artificial Intelligence) domains which then control the local apps.

A sensor may share data with multiple users, and the readings will not draw more energy from the product even if it sends data to billions of users simultaneously. We are moving towards a society where robots have an identity and where the “brain” is defined on the web. Each sensor is super intelligent thanks to the “brain” that is a collective of different providers worldwide.

To manage access control, human/machine protection, and ensure data integrity in an open linked Data network, Nornir offers a new web-BIOS (Basic Input / Output System) named Synx. Synx enables the use of bidirectional linking between different networks. It is possible to integrate sensors from different networks across protocols and network carriers. Synx also handles ownership and access control throughout the network. Synx is a new generation distributed kernel that brings life to machines, providing domain owners with the opportunity to create new operating systems and services that unify them with the rest of the world from day one.

“With Nornir tools, I built 6 workable IoT pilots in just 15 days.”
Benedikt Mithassel
Benedikt Mithassel (17)
NTNU freshman

Real Time Web Demos

Our target customers are developers, and throughout our pilot projects we have seen that understanding the Real Time Web comes natural and intuitive to them. The technology has proven to reduce development time drastically for first movers and we expect steady growth.

In this section we’ve selected some demos to better illustrate the concept of how smart objects can become even smarter, and how the Real Time Web of things actually works.

Smart Objects on the Web

What makes the umbrella in the video below so smart is not the umbrella itself, but the fact that you can use Real Time Web to pick and match which intelligence you wish to apply to it.

If you pick a service to lock your door, your umbrella is enabled to do so. And if you rather like your umbrella to turn on your outdoor light, you simply switch to a service enabling this.

Others may choose to have their drone following the umbrella, or to park their car in front of their house whenever the umbrella is heading out the door. In fact, there are over 20 million software developers globally who can all contribute by creating new solutions.

And the incredible thing is that any object – big or small, active or passive – can become intelligent using the same principles. This is what the Real Time Web is all about and why it will change the world.

Online Data Trading Value Chains

Imagine: Making money by trading data from one web page to another page. This is not possible using the current web infrastructure (due to the nature of the linking topology). But with the Real Time Web (which supports bidirectional linking across domains) communication like this is possible. Data from resources like IoT objects can be tagged with a price label directly on the URL.

Whenever, data is consumed on various web pages, service providers that are part of the value chain may get paid for their resources. The network can monetize that anyone out there on the global internet is actually consuming data from a specific resource. This way anybody can make money online. The web becomes one gigantic shopping mall.

The Real Time Web opens a blue ocean market on how data can be traded and how one can trace the linking value chain across domains and networks. Read more at our founder’s blog

The Intelligent Orange

The concept of the physical world does not only apply for robots and IoT machines. Soft objects and passive identified objects can also become intelligent. This has to do with how the RTW network is designed and what makes the network invention unique. You don’t need a smart object with electronics to make a smart object. Anything can become smart. Even an orange can become “smarter”.

The Real Time Web can add all the world’s computing power and intelligence to the orange if needed. Like a Hive Mind for any object that needs to be smart. So like the umbrella demo, this orange is the smartest orange in the world since it is connected to the growing Real Time Web collective. It is smart since it gets its identity, ownership, form and behavior from the web at any moment in time. The only limitation is the physical ability of the sensor or object that is connected, which will improve over time. 

Contact Form

To get more information regarding the investment opportunity please use the contact form